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Kerim \u00dcLKER<\/strong><\/p>\n \u00dclker markas\u0131n\u0131 b\u00fcnyesinde bar\u0131nd\u0131ran Y\u0131ld\u0131z Holding\u2019in sahibi oldu\u011fu global at\u0131\u015ft\u0131rmal\u0131k \u015firketi pladis\u2019in \u00e7at\u0131s\u0131 alt\u0131nda bulunan bisk\u00fcvi markas\u0131 McVitie\u2019s, i\u015f insan\u0131 Acun Il\u0131cal\u0131\u2019n\u0131n sahip old\u011fuu \u0130ngiltere futbolunun en eski kul\u00fcplerinden Hull City\u2019nin forma sponsoru oldu.<\/p>\n Yap\u0131lan anla\u015fmayla McVitie\u2019s\u2019in logosu, 3 y\u0131l s\u00fcresince \u201cKaplanlar\u201d olarak bilinen Hull City oyuncular\u0131n\u0131n hem resmi kar\u015f\u0131la\u015fma formalar\u0131nda hem de antrenman formalar\u0131nda bulunacak. Ayn\u0131 zamanda kul\u00fcb\u00fcn sezon boyunca ma\u00e7lar\u0131n\u0131 oynayaca\u011f\u0131 MKM Stadyumu’nda ve sosyal medya kanallar\u0131nda t\u00fcm d\u00fcnyada milyonlarca t\u00fcketicisi olan McVitie\u2019s\u2019in reklamlar\u0131 yer alacak.<\/p>\n En b\u00fcy\u00fck anla\u015fma<\/strong><\/p>\n Eyl\u00fcl ay\u0131nda ba\u015flayan bu i\u015f birli\u011fi, Acun Il\u0131cal\u0131\u2019n\u0131n 2022 y\u0131l\u0131 Ocak ay\u0131nda Hull City\u2019yi sat\u0131n almas\u0131ndan bu yana kul\u00fcb\u00fcn ger\u00e7ekle\u015ftirdi\u011fi en b\u00fcy\u00fck sponsorluk anla\u015fmas\u0131 olmas\u0131yla \u00f6zel bir \u00f6neme sahip. 1839’dan beri Birle\u015fik Krall\u0131k’\u0131n en sevilen bisk\u00fcvilerini ve keklerini \u00fcreten McVitie\u2019s\u2019in deste\u011fiyle Hull City\u2019e yeniden Premier Lig\u2019e y\u00fckselme hedefine katk\u0131 sunmu\u015f olacak. Acun Il\u0131cal\u0131\u2019n\u0131n Hull City tak\u0131m\u0131n\u0131 sat\u0131n almas\u0131 \u0130ngiltere kamuoyunca b\u00fcy\u00fck ilgi g\u00f6rm\u00fc\u015f ve T\u00fcrkiye\u2019nin tan\u0131t\u0131m\u0131na \u00f6nemli katk\u0131 sa\u011flam\u0131\u015ft\u0131. McVitie\u2019s markas\u0131n\u0131n tak\u0131ma sponsor olmas\u0131yla bu etkinin daha da artmas\u0131 bekleniyor.<\/p>\n \u201c4 milyar insana ula\u015f\u0131yoruz\u201d<\/strong><\/p>\n Anla\u015fmayla ilgili de\u011ferlendirmede bulunan pladis Y\u00f6netim Kurulu Ba\u015fkan\u0131 Murat \u00dclker, at\u0131\u015ft\u0131rmal\u0131k gruplar\u0131n\u0131n \u00e7ok uzun s\u00fcredir T\u00fcrkiye\u2019de spora verdi\u011fi deste\u011fin, 7\u2019den 70\u2019e herkesin takdirini kazand\u0131\u011f\u0131n\u0131 s\u00f6yledi. \u00dclker, \u201c\u00d6yle ki y\u0131llar \u00f6nce y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz Futbol K\u00f6yleri projemizde binlerce k\u0131z ve erkek \u00e7ocuk yer ald\u0131, bir k\u0131sm\u0131 bug\u00fcn\u00fcn gen\u00e7leri olarak \u00e7e\u015fitli tak\u0131mlarda top ko\u015fturuyor. T\u00fcrk Milli Tak\u0131mlar\u0131na olan deste\u011fimizin yan\u0131nda farkl\u0131 markalar\u0131m\u0131zla futbol ve basketbola \u00f6nemli destekler veriyoruz. Bug\u00fcn at\u0131\u015ft\u0131rmal\u0131k \u00fcr\u00fcnlerimiz t\u00fcm d\u00fcnyada 4 milyar insana ula\u015f\u0131yor\u201d dedi.<\/p>\n \u201c\u0130ngiltere\u2019de pazar lideriyiz\u201d<\/strong><\/p>\n \u00a0T\u00fcrkiye\u2019de \u00fcretilen baz\u0131 McVitie\u2019s \u00fcr\u00fcnlerinin yurt d\u0131\u015f\u0131 pazarlara g\u00f6nderilerek T\u00fcrkiye\u2019nin ihracat\u0131na geliri kazand\u0131rd\u0131klar\u0131na dikkat \u00e7eken \u00dclker \u015funlar\u0131 s\u00f6yledi: \u201cGlobaldeki bu tecr\u00fcbemizi spora olan deste\u011fimize de ta\u015f\u0131mak istedik. \u0130ngiltere\u2019de pazar lideri olan markam\u0131z McVitie\u2019s ile Acun Il\u0131cal\u0131\u2019n\u0131n sahibi oldu\u011fu Hull City\u2019e sponsor olarak da bu konuda \u00f6nemli bir ad\u0131m att\u0131k. \u0130ftihar etti\u011fimiz bu i\u015f birli\u011fiyle T\u00fcrkiye\u2019yi spor arenas\u0131nda da en iyi \u015fekilde temsil ediyoruz.<\/p>\n \u0130ngiltere\u2019nin en eski futbol kul\u00fcplerinden Hull City\u2019nin \u2018Kaplanlar\u2019\u0131 art\u0131k d\u00fcnyan\u0131n en k\u00f6kl\u00fc bisk\u00fcvi markalar\u0131ndan McVitie\u2019s ile bir arada an\u0131l\u0131yor. \u00dclkemizi uluslararas\u0131 d\u00fczeyde temsil eden iki T\u00fcrk giri\u015fimci olarak bir nevi dayan\u0131\u015fma olarak da g\u00f6rebilece\u011fimiz bu i\u015fle Ada\u2019da yarataca\u011f\u0131m\u0131z sinerjinin T\u00fcrkiye\u2019nin global arenadaki g\u00fcc\u00fcne de katk\u0131 sa\u011flayaca\u011f\u0131na inan\u0131yoruz.\u201d<\/p>\n “T\u00fcrk \u015firketleri i\u00e7in model oldu”<\/strong><\/p>\n Hull City Ba\u015fkan\u0131 Acun Il\u0131cal\u0131, McVitie\u2019s\u2019in sponsorluk deste\u011finin \u00f6n\u00fcm\u00fczdeki d\u00f6nemde T\u00fcrk \u015firketleri i\u00e7in \u00f6nemli bir model olu\u015fturaca\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7izdi. Il\u0131cal\u0131 \u201cT\u0131pk\u0131 benim gibi spora amat\u00f6r bir ruhla ba\u011fl\u0131 olan Murat \u00dclker ile birbirimizi k\u0131sa s\u00fcre \u00f6nce tan\u0131m\u0131\u015f olmam\u0131za ra\u011fmen spora ve \u00f6zellikle futbola kar\u015f\u0131 benzer yakla\u015f\u0131mlar i\u00e7erisinde oldu\u011fumuzu fark ettik. Murat \u00dclker\u2019i Hull City\u2019nin bir ma\u00e7\u0131na davet etti\u011fim ve co\u015fkulu atmosferi yak\u0131ndan g\u00f6r\u00fcp olduk\u00e7a etkilendi.<\/p>\n Murat \u00dclker\u2019in McVitie\u2019s, GODIVA, Jacob\u2019s, JaffaCakes gibi yak\u0131ndan tan\u0131nan k\u00fcresel markalar\u0131 pladis \u015firketi \u00e7at\u0131s\u0131 alt\u0131nda bir araya getirmesi, \u0130ngiltere\u2019de b\u00fcy\u00fck yank\u0131 uyand\u0131rm\u0131\u015ft\u0131. 180 y\u0131ll\u0131k k\u00f6kl\u00fc marka McVitie\u2019s\u2019in Premier Lig ekipleri yerine Hull City\u2019ye sponsor olmas\u0131 da ada bas\u0131n\u0131nda b\u00fcy\u00fck ilgi g\u00f6rd\u00fc. Bu anla\u015fma ile Hull City\u2019nin tekrar Premier Lig\u2019e d\u00f6nme hedefine art\u0131k bir ad\u0131m daha yak\u0131n\u0131z\u201d dedi.<\/p>\n \u0130SOV ve \u00dclker\u2019den e\u011fitime \u2018spor\u2019 deste\u011fi<\/strong><\/p>\n \u0130stanbul sanayicisinin bilgi, tecr\u00fcbe ve i\u015f yeteneklerinden yararlanarak, sanayinin ihtiya\u00e7 duydu\u011fu alanlarda nitelikli i\u015f g\u00fcc\u00fc yeti\u015ftirmek ve sekt\u00f6rel geli\u015fimi desteklemek amac\u0131yla \u0130stanbul Sanayi Odas\u0131 \u00fcyeleri taraf\u0131ndan kurulan \u0130stanbul Sanayi Odas\u0131 Vakf\u0131 (\u0130SOV) Mesleki E\u011fitim Kompleksi\u2019nin \u0130SOV Sabri \u00dclker Spor Salonu, \u00dclker taraf\u0131ndan yenilendi. Spor salonunun yenilenmesi kapsam\u0131nda salon ayd\u0131nlatmas\u0131, zeminin de\u011fi\u015fmesi, trib\u00fcnlerin, soyunma odalar\u0131n\u0131n yenilenmesi ve \u00e7at\u0131n\u0131n tamir edilmesi i\u015flemleri yap\u0131ld\u0131.<\/p>\n Dostluk ma\u00e7\u0131yla a\u00e7\u0131ld\u0131<\/strong><\/p>\n Daha \u00f6nce \u00dclker deste\u011fiyle in\u015fa edilen \u0130SOV Sabri \u00dclker Spor Salonu yenilenmesinin ard\u0131ndan, Y\u0131ld\u0131z Holding ve \u0130SO \u00e7al\u0131\u015fanlar\u0131n\u0131 kar\u015f\u0131 kar\u015f\u0131ya getiren basketbol dostluk ma\u00e7\u0131 ile a\u00e7\u0131ld\u0131.<\/p>\n Y\u0131ld\u0131z Holding Y\u00f6netim Kurulu Ba\u015fkan\u0131 Ali \u00dclker, Y\u0131ld\u0131z Holding olarak e\u011fitime ve spora destek vermeyi s\u00fcrd\u00fcreceklerine de\u011findi \u00dclker, \u201c\u0130SOV Sabri \u00dclker Spor Salonu\u2019nun yenilenmesi ve sporcularla tekrar bulu\u015fmas\u0131 benim i\u00e7in \u00e7ok anlaml\u0131. Lise y\u0131llar\u0131mdan bu yana basketbol, gerek oyuncu gerekse iyi bir seyirci olarak hayat\u0131mda \u00e7ok \u00f6nemli bir yer tutuyor. Pota heyecan\u0131n\u0131, bir tak\u0131m\u0131n par\u00e7as\u0131 olman\u0131n getirdi\u011fi co\u015fkuyu bug\u00fcn yeniden ya\u015f\u0131yorum.<\/p>\n Kurucumuz merhum dedem Sabri \u00dclker\u2019in isminin verildi\u011fi bu g\u00fczel salonda, gen\u00e7 arkada\u015flar\u0131m\u0131n nice ba\u015far\u0131lara imza ataca\u011f\u0131na inan\u0131yorum\u201d dedi. \u0130SO Ba\u015fkan\u0131 Erdal Bah\u00e7\u0131van da \u201cYenilenen \u0130SOV Sabri \u00dclker Spor Salonu da 2006 y\u0131l\u0131nda \u00dclker\u2019in sa\u011flad\u0131\u011f\u0131 destekle in\u015fa edilmi\u015fti. \u00dclker, bu deste\u011fi y\u0131llar i\u00e7inde oldu\u011fu gibi bug\u00fcn de s\u00fcrd\u00fcr\u00fcyor\u201d diye konu\u015ftu.<\/p>\n<\/p><\/div>\n