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H\u0130LAL SARI<\/strong><\/p>\n Frans\u0131z g\u0131da \u015firketi Danone, L\u00fcleburgaz\u2019daki \u00fcretim yerle\u015fkesine yapt\u0131\u011f\u0131 450 milyon TL\u2019yi a\u015fk\u0131n son yat\u0131r\u0131m ile maln\u00fctrisyon tedavisinde kullan\u0131lan medikal beslenme \u00fcr\u00fcnlerinin yerli \u00fcretimine ba\u015flad\u0131. Hammaddede yerlilik oran\u0131n\u0131n y\u00fczde 75\u2019i buldu\u011fu belirtildi. D\u00fcnyada 100 y\u0131l\u0131 a\u015fk\u0131n, T\u00fcrkiye\u2019de ise 40 y\u0131la yak\u0131n s\u00fcredir faaliyetlerini s\u00fcrd\u00fcren \u015firketin ana misyonu \u201cM\u00fcmk\u00fcn olan en fazla say\u0131da insana g\u0131da yoluyla sa\u011fl\u0131k ula\u015ft\u0131rmak\u201d ve hedefi 2 y\u0131l i\u00e7inde \u00fcretim kapasitesini y\u00fczde 50 art\u0131r\u0131p, mevcut ihracat\u0131n\u0131 3 kat\u0131na \u00e7\u0131karmak. Ayr\u0131ca bu yat\u0131r\u0131mla Danone T\u00fcrkiye L\u00fcleburgaz \u00dcretim Yerle\u015fkesi Danone\u2019nin d\u00fcnya genelinde hem s\u00fctl\u00fc \u00fcr\u00fcnler, hem medikal beslenme \u00fcr\u00fcnlerini \u00fcreten ilk hibrit fabrikas\u0131 oldu.<\/p>\n A\u00e7\u0131l\u0131\u015fa kat\u0131lan Sanayi ve Teknoloji Bakan\u0131 Mehmet Fatih Kac\u0131r, konu\u015fmas\u0131nda 6 \u015eubat\u2019ta ger\u00e7ekle\u015fen depremin yaralar\u0131n\u0131n sar\u0131lmas\u0131nda Danone\u2019ye verdi\u011fi destek i\u00e7in te\u015fekk\u00fcr etti ve \u201cYabanc\u0131 yat\u0131r\u0131mlar gelmeye devam ediyor. Yat\u0131r\u0131mc\u0131lar\u0131n bizi se\u00e7mesi tesad\u00fcf de\u011fil. Nitelikli i\u015f g\u00fcc\u00fcm\u00fcz, konumumuz ve yat\u0131r\u0131mc\u0131 dostu i\u015f ortam\u0131m\u0131z sayesinde d\u00fcnyan\u0131n her yerinden yat\u0131r\u0131mc\u0131lar geliyor. Bug\u00fcn de Danone\u2019nin yapt\u0131\u011f\u0131 yat\u0131r\u0131mlardan bir yenisini daha duyurman\u0131n heyecan\u0131n\u0131 ya\u015f\u0131yoruz. Genelde a\u015f\u0131r\u0131, yetersiz ya da dengesiz beslenme olarak tan\u0131mlanan malnutrisyon, \u00e7ocuklardan yeti\u015fkinlere kadar milyonlarca insan\u0131 etkiliyor\u201d diye konu\u015ftu.<\/p>\n Danone T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Cem K\u00fc\u00e7\u00fckcan ise konu\u015fmas\u0131nda \u00f6zetle \u015funlar\u0131 s\u00f6yledi: \u201cHedefimiz, \u00fcretim kapasitemizi 2 y\u0131l i\u00e7inde y\u00fczde 50 art\u0131r\u0131rken, ihracat\u0131m\u0131z\u0131 ise 3 kat\u0131na \u00e7\u0131kararak T\u00fcrk ekonomisine katk\u0131m\u0131z\u0131 ve yaratt\u0131\u011f\u0131m\u0131z s\u00fcrd\u00fcr\u00fclebilir de\u011feri katlayarak art\u0131rmak. Danone T\u00fcrkiye olarak; T\u00fcrkiye\u2019deki 6 \u00fcretim tesisimiz, Ar-Ge merkezimiz, T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131nda \u00e7al\u0131\u015fan 2000\u2019i a\u015fk\u0131n Danoneli ile 20\u2019nin \u00fczerinde marka ve yenilik\u00e7i \u00fcr\u00fcn portf\u00f6y\u00fcm\u00fcz\u00fc her ya\u015ftan t\u00fcketiciyle bulu\u015fturuyoruz.\u201d<\/p>\n Fabrikada kurulan Ar-Ge<\/a> merkezinin T\u00fcrkiye i\u00e7in \u00f6nemine de\u011finen Cumhurba\u015fkanl\u0131\u011f\u0131 Yat\u0131r\u0131m Ofisi Ba\u015fkan\u0131 A. Burak Da\u011fl\u0131o\u011flu ise, \u201c\u0130la\u00e7 kapsam\u0131nda de\u011ferlendirilen, katma de\u011feri y\u00fcksek ve \u00f6zel nitelikli bu \u00fcr\u00fcnlerin yerlile\u015ftirilmesi ve bu tesisin b\u00f6lgesel bir \u00fcretim merkezi olarak \u00e7evre \u00fclkelere ihracat yapacak olmas\u0131 \u00fclkemizin \u00fcretim hedefleri ile ayn\u0131 do\u011frultudad\u0131r. Invest in T\u00fcrkiye\u201d mesaj\u0131m\u0131z\u0131 s\u0131kl\u0131kla duyurdu\u011fumuz bug\u00fcnlerde \u00fclkemizin yat\u0131r\u0131m ortam\u0131na g\u00fcvenerek yat\u0131r\u0131m yapan Danone ailesini tebrik ederiz. Buradaki Ar-Ge merkezi de \u00e7ok de\u011ferli. Biz yabanc\u0131 yat\u0131r\u0131mc\u0131lar\u0131m\u0131zdan bunu bekliyoruz. Bu g\u00fc\u00e7l\u00fc Ar-Ge faaliyetleri i\u00e7in de te\u015fekk\u00fcr ederiz.\u201d<\/p>\n Danone T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Cem K\u00fc\u00e7\u00fckcan\u2019\u0131n ve Danone Global Operasyonlar Ba\u015fkan\u0131 Say\u0131n Vikram Agarwal\u2019\u0131n a\u00e7\u0131l\u0131\u015f etkinli\u011finde verdi\u011fi bilgilere g\u00f6re: Danone taraf\u0131ndan yap\u0131lan bu kritik yat\u0131r\u0131m ile, medikal beslenme \u00fcr\u00fcnlerinin \u00fclkemizde yerli \u00fcretimine katk\u0131 sa\u011flanm\u0131\u015f olacak. Krizlere ra\u011fmen bu d\u00f6nemde stratejik \u00f6nemi giderek artan g\u0131da, 22 milyar dolarla toplam ihracat\u0131m\u0131zda (2022\u2019de 254 milyar dolarla rekor k\u0131r\u0131lm\u0131\u015ft\u0131) \u00e7ok \u00f6nemli bir yere sahip. Ayr\u0131ca, \u00fclkemizde \u00fcretilen medikal beslenme portf\u00f6y\u00fc i\u00e7 pazardaki ihtiyaca cevap vermenin yan\u0131 s\u0131ra; \u0130ngiltere, Macaristan, Slovakya ve \u00c7ekya\u2019ya ihra\u00e7 edilecek. Artarak devam edecek bu yat\u0131r\u0131m, \u00fclkemizde cari a\u00e7\u0131\u011f\u0131n azalt\u0131lmas\u0131na \u00f6nemli katk\u0131lar sa\u011flayacak. Tesiste kullan\u0131lan hammaddelerin yerlile\u015ftirilmesi i\u00e7in y\u00fcr\u00fct\u00fclen projeler ile y\u00fcksek i\u015f hacmi olu\u015fturacak. (Danone kaynaklar\u0131na g\u00f6re \u015fu anda hammaddede y\u00fczde 75 yerlilik oran\u0131na ula\u015f\u0131ld\u0131) Teknoloji, istihdam ve inovasyonun bulu\u015ftu\u011fu bir merkez niteli\u011finde olan bu tesiste kulland\u0131\u011f\u0131 \u00fcretim s\u00fcreci tasar\u0131m\u0131 sayesinde Danone y\u00fczde 30 enerji<\/a> tasarrufu sa\u011flad\u0131 ve bu s\u00fcre\u00e7 Danone\u2019nin d\u00fcnya genelindeki di\u011fer tesislerine de \u00f6rnek oluyor.<\/p>\n<\/p><\/div>\n\u201cD\u00fcnyan\u0131n her yerinden yat\u0131r\u0131mc\u0131 geliyor\u201d <\/strong><\/h2>\n
\u25a0 CAR\u0130 A\u00c7I\u011eI AZALTMAYA DESTEK OLACAK<\/span><\/strong><\/h2>\n