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Ara\u00e7 kiralama sekt\u00f6r\u00fc \u00e7at\u0131 kurulu\u015fu T\u00fcm Oto Kiralama Kurulu\u015flar\u0131 Derne\u011fi (TOKKDER), ba\u011f\u0131ms\u0131z ara\u015ft\u0131rma \u015firketi NielsenIQ i\u015f birli\u011fi ile haz\u0131rlad\u0131\u011f\u0131, 2023 y\u0131l\u0131n\u0131n ilk yar\u0131 sonu\u00e7lar\u0131n\u0131 i\u00e7eren \u2018TOKKDER Operasyonel Kiralama Sekt\u00f6r Raporu\u2019nu a\u00e7\u0131klad\u0131.<\/p>\n
Rapora g\u00f6re, operasyonel ara\u00e7 kiralama sekt\u00f6r\u00fc y\u0131l\u0131n ilk yar\u0131s\u0131nda 27,2 milyar TL\u2019lik yeni ara\u00e7 yat\u0131r\u0131m\u0131 yaparak 31 bin 800 adet arac\u0131 filosuna katt\u0131. Y\u0131l\u0131n ilk yar\u0131s\u0131 itibar\u0131yla sekt\u00f6r\u00fcn aktif b\u00fcy\u00fckl\u00fc\u011f\u00fc 110 milyar 500 milyon TL olarak ger\u00e7ekle\u015fti. Bu d\u00f6nemde, sekt\u00f6r\u00fcn toplam ara\u00e7 say\u0131s\u0131 2022 y\u0131l\u0131 sonuna g\u00f6re y\u00fczde 0,5 artarak 246 bin 100 adede ula\u015ft\u0131.<\/p>\n
Operasyonel kiralama sekt\u00f6r\u00fc, y\u0131l\u0131n ilk alt\u0131 ay\u0131nda toplamda 14,6 milyar liral\u0131k vergi \u00f6dedi. Rapora g\u00f6re, Renault y\u00fczde 18,9 pay ile T\u00fcrkiye operasyonel ara\u00e7 kiralama sekt\u00f6r\u00fcn\u00fcn en \u00e7ok tercih edilen markas\u0131 olmay\u0131 s\u00fcrd\u00fcrd\u00fc. Renault\u2019u y\u00fczde 16,5\u2019le Fiat, y\u00fczde 11,4 ile Toyota, y\u00fczde 10,4 ile Volkswagen ve y\u00fczde 10,3\u2019le Ford takip etti. Bu d\u00f6nemde, sekt\u00f6r\u00fcn ara\u00e7 park\u0131n\u0131n y\u00fczde 48,3\u2019\u00fc kompakt s\u0131n\u0131f ara\u00e7lardan olu\u015furken, k\u00fc\u00e7\u00fck s\u0131n\u0131f ara\u00e7lar y\u00fczde 28 ve \u00fcst-orta s\u0131n\u0131f ara\u00e7lar y\u00fczde 12,5 pay ald\u0131.<\/p>\n
2018 y\u0131l\u0131 sonunda operasyonel ara\u00e7 kiralama sekt\u00f6r\u00fcn\u00fcn filosundaki hafif ticari ara\u00e7lar\u0131n y\u00fczde 2,9 olan pay\u0131 ise 2023 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131nda y\u00fczde 7,2\u2019ye y\u00fckseldi. Sekt\u00f6r\u00fcn ara\u00e7 park\u0131n\u0131n y\u00fczde 48\u2019lik b\u00f6l\u00fcm\u00fcn\u00fc dizel yak\u0131tl\u0131 ara\u00e7lar olu\u015fturmay\u0131 s\u00fcrd\u00fcr\u00fcrken, benzinli ara\u00e7lar\u0131n pay\u0131 y\u00fczde 42,7\u2019ye, hibrit ve elektrikli ara\u00e7lar\u0131n pay\u0131 ise 9,2\u2019ye y\u00fckseldi.<\/p>\n
Sedan birinci s\u0131rada<\/strong><\/p>\n \u00a0Sekt\u00f6r\u00fcnde g\u00f6vde tipine g\u00f6re ara\u00e7 tercih s\u0131ralamas\u0131nda, sedan g\u00f6vde tipine sahip ara\u00e7lar y\u00fczde 55,4 ile birinci s\u0131rada, hatchback g\u00f6vde tipine sahip ara\u00e7lar ise y\u00fczde 21,1 ile ikinci s\u0131rada yer ald\u0131. SUV ara\u00e7lar ise y\u00fczde 14,2 ile \u00fc\u00e7\u00fcnc\u00fc s\u0131rada yer ald\u0131. Bu ara\u00e7lar\u0131 y\u00fczde 1,1 ile station wagon g\u00f6vde tipine sahip ara\u00e7lar takip etti. Sekt\u00f6r\u00fcn toplam ara\u00e7 park\u0131n\u0131n y\u00fczde 75,5\u2019ini otomatik vitese sahip ara\u00e7lar olu\u015ftururken, manuel vitesli ara\u00e7lar\u0131n pay\u0131 ise y\u00fczde 24,5 olarak ger\u00e7ekle\u015fti.<\/p>\n Kiralama daha avantajl\u0131<\/strong><\/p>\n \u00a0Y\u0131l\u0131n ilk 6 ayl\u0131k d\u00f6nemine ili\u015fkin sonu\u00e7lar\u0131 de\u011ferlendiren TOKKDER Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u0130nan Ekici, \u201cOperasyonel ara\u00e7 kiralamaya talep olmas\u0131na ra\u011fmen, yeni ara\u00e7 tedarikinde ve finansmana eri\u015fimde halen devam eden s\u0131k\u0131nt\u0131lar nedeniyle sekt\u00f6r\u00fcm\u00fcz arzu edilen b\u00fcy\u00fcmeyi yakalayam\u0131yor. Artan ara\u00e7 maliyetleri sebebi ile sekt\u00f6r m\u00fc\u015fterileri de bu d\u00f6nemde ara\u00e7 politikalar\u0131nda de\u011fi\u015fiklik yaparak daha ekonomik, s\u0131n\u0131rl\u0131 donan\u0131m seviyesine sahip ara\u00e7lara y\u00f6neliyor. Ekonomik olarak zor bir d\u00f6nemden ge\u00e7ilmesine kar\u015f\u0131n ara\u00e7 kiralama, sat\u0131n almaya k\u0131yasla her zaman daha avantajl\u0131 durumda\u201d diye konu\u015ftu.<\/p>\n \u00a0<\/p>\n<\/p><\/div>\n